Daleen Prinsloo

Head of Digital

Daleen brings over 20 years of experience in digital and more than four years in the travel industry, combining technical expertise with a strong understanding of the B2B market. As Head of Digital at Ascot Tours, she leads the company’s online strategy with a focus on web development, SEO, and creating a seamless digital experience for global travel trade partners. Originally from Gauteng, Daleen moved to Cape Town a few years ago and quickly embraced the city through the eyes of a tourist. Daleen plays a vital role in keeping Ascot Tours digitally visible, easy to navigate, and always connected to the travel trade.

While Daleen does not work directly with clients or handle bookings, her expertise lies in supporting the Ascot Tours team. Her work ensures that travel partners enjoy a seamless and professional online experience.

Most Memorable Trip

“In 2022, I traveled to Port Alfred in the Eastern Cape, and it quickly became one of my favourites. It was my first time staying on a marina and the setting was absolutely amazing. I’d highly recommend spending about three days in Port Alfred as it’s the perfect relaxation destination that is home to the Royal Port Alfred Golf Course. It’s a real hidden gem! “

- Daleen Prinsloo

Insider Tip

It’s definitely worth traveling to South Africa’s lesser-known destinations. These places often offer more than you expect and can provide unique experiences. Some of my favourites include the Kaapsehoop in Mpumalanga, Paternoster on the West Coast, and the Augrabies Falls National Park in the Northern Cape. Each one offers a different side of South Africa that many people overlook.