In a major move set to shake up the global golf calendar, LIV Golf officially announced on 26 July 2025 that South Africa will host its first-ever tournament on African soil, marking a significant expansion into a new market. The highly anticipated event is scheduled to take place from March 20–22, 2026, at the prestigious Steyn City in Johannesburg, one of South Africa’s most luxurious lifestyle estates and a rising star in global golf destinations. The announcement follows months of speculation and government confirmation earlier in May, positioning South Africa as LIV Golf’s gateway to the African continent.
A Historic First for Africa
The LIV Golf South Africa tournament represents a multi-year commitment to the continent, reinforcing LIV’s vision to bring its dynamic, team-based format to new regions. Known for its festival-like atmosphere, shotgun starts, and 54-hole no-cut structure, LIV Golf events offer a unique blend of sport, music, and fan experience. Steyn City, a beautiful course designed by Jack Nicklaus, provides a fitting stage for the league’s expansion. With easy access from OR Tambo International Airport, world-class accommodations, and five-star hospitality offerings, it ticks every box for LIV’s premium, global fanbase.
Perhaps most exciting for local spectators is the homecoming of Stinger GC, LIV’s all-South African team led by Louis Oosthuizen, Branden Grace, Charl Schwartzel, and Dean Burmester. Competing on home turf for the first time, the team is expected to draw massive crowds and national support.
A Dream Opportunity for Travel Agents
For international travel agents, this event presents a golden opportunity to offer clients a truly unforgettable trip, watching a revolutionary global sporting event live in Africa, while experiencing the continent’s most iconic experiences. Travellers will begin their trip by attending the LIV Golf South Africa tournament with VIP access, enjoying gourmet food trucks, live music, and the excitement of team golf in the heart of Johannesburg. After the final putt drops, they’ll travel to a luxury Big Five safari lodge, perhaps in Madikwe, Pilanesberg, or even the world-renowned Kruger National Park, to unwind in pure African style. For golfers, the trip doesn’t have to end with spectating. With South Africa’s top-ranked courses like Leopard Creek, The Els Club, and Fancourt within reach, it’s easy to add a few personal rounds at bucket-list venues to round out the itinerary.
Why This Event Matters
LIV Golf’s arrival in Africa is about status, lifestyle, and storytelling. Your clients will be part of a historic first, seated among celebrities and global fans, engaged in a format that’s shaking up the traditions of golf. They’ll come home with more than just photos, they’ll return with stories of South African wildlife, drives (on and off the course), and a firsthand experience of a sport entering an exciting new era.
Partner with Ascot Tours
As a B2B-only operator, Ascot Tours is your trusted on-the-ground expert for designing luxury African golf and safari itineraries. From tournament tickets and exclusive hospitality access to private guides, internal flights, and Big Five game viewing, we handle it all, so you can confidently sell it all.
Now is the time to start planning. The world is coming to South Africa in March 2026. Make sure your clients are there too. Contact Ascot Tours for tailored LIV Golf South Africa packages, white-label marketing materials, and expert itinerary support.
Ascot Tours is your go-to partner for LIV Golf South Africa
We can secure tickets, including exclusive VIP hospitality options, and create fully tailored packages to suit your clients’ needs.
As Steyn City is our preferred partner, we’ll build the experience around this premier venue. We can include luxury pre- or post-event tours to Cape Town, Fancourt, Sun City, or the Kruger National Park.